What happened?
Billionaire Michael Saylor’s firm, Strategy, continues to fortify its position as the world’s largest corporate Bitcoin holder. According to a September 2025 filing, the company purchased an extra 525 BTC for an aggregate cost of $60.2 million, with the average price per Bitcoin at around $114,562. This move accentuates the firm’s continued belief in Bitcoin as its primary treasury reserve asset.
Who does this affect?
This development predominantly impacts Strategy and its stakeholders. Furthermore, it influences the broader crypto market and potentially sways other institutional investors’ perceptions of Bitcoin. With nearly 639,000 BTC under Strategy’s management, the firm’s holdings surpass most countries’ reserves, positioning it uniquely within the worldwide crypto economy.
Why does this matter?
Strategy’s aggressive accumulation approach sets it apart and showcases a significant bet on digital assets as well as diversification of corporate treasury in the current era. This has implications for the broader market, influencing perceptions of Bitcoin as not just a speculative play but a generational hedge and a cornerstone of corporate strategy. As institutional adoption expands, strategies like Saylor’s could shape the future trajectory of the global crypto economy.