What happened?
Dogecoin plunged back to January 2021 levels after a brutal liquidation and is holding around the $0.20 zone. At the same time, House of Doge announced it will go public via a reverse takeover with Brag House (TBH), linking DOGE to a Nasdaq-listed company. Analysts see short-term downside risk but many remain bullish on a potential rebound if key levels are reclaimed.
Who does this affect?
Short-term traders and long-term DOGE holders face increased volatility as support levels around $0.18–$0.22 are tested. Gen Z gamers, college esports platforms and creators could benefit if Brag House integrates Dogecoin into payments, rewards and microtransactions. Institutional and retail investors also get a new on-ramp to DOGE exposure via the Nasdaq-linked vehicle, while new memecoins like Maxi Doge compete for the same hype and capital.
Why does this matter?
A Nasdaq-linked listing and fresh capital could boost Dogecoin’s legitimacy and real-world utility, potentially increasing demand for payments and gaming use cases. That visibility may attract institutional inflows without direct crypto custody, which could push prices higher if momentum returns, but it also raises speculative interest and competition. Bottom line: this move raises the odds of wider adoption and bigger price swings—reclaim $0.22 could open a run toward $0.30–$0.50, while losing $0.18 risks drops toward $0.15.